Client
PepsiCo




Overview



PepsiCo challenged our team to reimagine user experiences across their SodaStream Pro and Countertop machines, focusing on accessibility, usability, and sustainability. Through multiple projects, we developed a cohesive vision that combined research-driven insights with innovative design solutions. From interactive prototypes to accessibility enhancements and user testing, each project contributed to a more intuitive and enjoyable experience for PepsiCo’s diverse audience


Timeline
2+ years

This project was done in working with Pushstart Creative.


Skills
  • Market Research
  • UI/UX Design
  • Prototyping
  • User Testing

Tools Used
  • Figma
  • Adobe Photoshop
  • Adobe Illustrator






Countertop Interface Design

User Experience Mapping, Interface Design, and User Testing

Research
Through comprehensive research and testing—including user journey mapping, in-person A/B testing, and ADA compliance analysis—we identified opportunities to streamline processes and improve customer satisfaction. These efforts revealed critical pain points and guided our design decisions for PepsiCo’s innovative product ecosystem.


Try It Out!





Management Interface

User Experience Mapping & Interface Design





The Pour Pass

Additional Concepts Visualization




Results


The results of our work provided PepsiCo with actionable insights and polished deliverables that advanced their brand and product goals. Our solutions enhanced usability, accessibility, and user satisfaction, while aligning with PepsiCo’s commitment to sustainability and innovation.


Collaborators
Kelsey Gill
Dayle Hendrickson
PepsiCo Design Team





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