Revolutionizing Refreshment
Revolutionizing Refreshment
UX design for PepsiCo's SodaStream machines
Client
PepsiCo
PepsiCo
Role
Market Research
UI/UX Design
Prototyping
User Testing
Market Research
UI/UX Design
Prototyping
User Testing
Timeline
2+ years
This project was done in working
with Pushstart Creative.
2+ years
This project was done in working
with Pushstart Creative.
Overview
PepsiCo challenged our team to reimagine user experiences across their SodaStream Pro and Countertop machines, focusing on accessibility, usability, and sustainability. Through multiple projects, we developed a cohesive vision that combined research-driven insights with innovative design solutions. From interactive prototypes to accessibility enhancements and user testing, each project contributed to a more intuitive and enjoyable experience for PepsiCo’s diverse audience.
PepsiCo challenged our team to reimagine user experiences across their SodaStream Pro and Countertop machines, focusing on accessibility, usability, and sustainability. Through multiple projects, we developed a cohesive vision that combined research-driven insights with innovative design solutions. From interactive prototypes to accessibility enhancements and user testing, each project contributed to a more intuitive and enjoyable experience for PepsiCo’s diverse audience.
Countertop Interface Design
User Experience Mapping, Interface Design, and User TestingResearch
Through comprehensive research and testing—including user journey mapping, in-person A/B testing, and ADA compliance analysis—we identified opportunities to streamline processes and improve customer satisfaction. These efforts revealed critical pain points and guided our design decisions for PepsiCo’s innovative product ecosystem.
Management Interface
User Experience Mapping & Interface Design
The Pour Pass
Additional Concepts Visualization
Tools Used
Figma
Adobe Photoshop
Adobe Illustrator
Figma
Adobe Photoshop
Adobe Illustrator
Overall Results
The results of our work provided PepsiCo with actionable insights and polished deliverables that advanced their brand and product goals. Our solutions enhanced usability, accessibility, and user satisfaction, while aligning with PepsiCo’s commitment to sustainability and innovation.
The results of our work provided PepsiCo with actionable insights and polished deliverables that advanced their brand and product goals. Our solutions enhanced usability, accessibility, and user satisfaction, while aligning with PepsiCo’s commitment to sustainability and innovation.